Araya Solutions ×
ELR (MMI) @ Zanzibar Airport Beauty Lounge
Digital Transformation in Airport Beauty: Try Before You Fly
Industry
Airport Duty Free Travel Retail
Key services
To elevate the beauty retail experience at Zanzibar Airport Duty Free Beauty Lounge by enabling travelers to digitally try on makeup in AR and instantly find their perfect makeup shades and the right foundation shade match, without needing physical testers.
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Challenge:
- First launch of its kind in the region, requiring a seamless, robust setup
- Short installation timeline in a high-security airport zone
- Needed a partner who could deliver accuracy, speed, and localization
Goal:
- Launch an immersive beauty retail experience at the new Zanzibar Airport Lounge
- Enable touchless virtual try-on for makeup products via smart mirror
- Offer real-time AI shade matching to boost shopper confidence
- Position the duty free as a tech-forward luxury destination for travelers
Solution:
Delivering seamless, personalized beauty experiences that elevate the traveler journey and set new standards for airport retail.
Araya was selected over 10 global vendors for its proven AR/AI track record.
We delivered:
- Full-scale Smart Mirror deployment with multiple makeup categories
- AI-powered Shade Finder to detect perfect foundation tones across skin types
- Localized UI/UX for quick adoption by airport travelers
- Post-deployment support and cloud dashboard for real-time product insights
The Results
0 %
Uptime of Smart Mirrors
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AR Try On's during the First Month
0 %
Positive feedback
Client testimonial
“Araya delivered exactly what we envisioned; frictionless beauty tech at the point of transit. A perfect blend of luxury, innovation, and simplicity.”
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